School of Business
School of Business

Business Administration - Finance Option, Human Resources Management Option, Marketing Option, Marketing Management Option And Project Management Option (Online Bachelor's Program): Bachelor of Science
(Tennessee residents will receive a Bachelor of Applied Science Degree.)
Indianapolis, IN Campus

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School of Business

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Objectives

The Business Administration program offers a foundation to develop business knowledge and skills. It combines the study of fundamentals of marketing, finance, communication and strategic management while emphasizing the impact of the dynamic, global information age on business. The program includes principles of professional business communication and methods and techniques used in the information age, while also offering instruction on teamwork, technology, problem solving, leadership, multi-cultural management issues and general education, including the humanities, composition, mathematics, the sciences and the social sciences.

The Finance option of the Business Administration program combines the study of the fundamentals in the functional areas of business with skills in finance and financial services. Core competencies include tools and techniques used in finance for planning financial strategies with an emphasis on financial services in today s global economy. The Finance option offers graduates the opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business or financial services positions including those in the fields of insurance, risk management and investments.

The Human Resources Management option of the Business Administration program combines the study of the fundamentals in the functional areas of business with an emphasis on knowledge and skills in compensation and benefit administration, employment law, workforce planning, training and development and organizational behavior. The Human Resources Management concentration offers graduates the opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business positions, especially those in recruitment, staffing and human resource departments.

The Marketing option of the Business Administration program builds on fundamental knowledge and skills in marketing and sales management in a global environment. Marketing consists of many activities including identifying customer needs, developing goods and services to satisfy those needs, communicating information about products to potential customers, and logistics and distribution management, which assures that products are delivered to customers as needed. Core competencies include tools and techniques used in retailing, market research, promotion, and sales management for planning marketing strategies with an emphasis on services marketing. The Marketing option offers graduates the opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business, general marketing, marketing research, advertising and retailing positions.

The Marketing Management option of the Business Administration program combines the study of fundamentals of marketing, finance, communication and strategic management. This option includes three major focuses. The business focus provides and introduction to functional areas of business. The marketing focus offers marketing principles and practices with emphasis on consumer behavior. The communication focus offers a foundation in professional communication, including principles of professional business communication and methods and techniques used in the information age.

The Project Management option of the BA program combines the study of business fundamentals in finance, communication and strategic management with project management skills. Core competencies include tools and techniques used in project management for planning, scheduling and creating strategies to identify risks and quantify their impact. Other areas of study include the project planning process, including the project life cycle, requirements and scope and quality assurance plans. The Project Management option offers graduates an opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business and project management positions.

Career Opportunities

Business administration skills are important in every organization, from government to the private sector and from small local companies to multi-national companies. This program offers graduates the opportunity to develop knowledge and skills that can help them begin careers in a variety of entry-level business and related positions.

Admission Requirements

Refer to the Admission section of this catalog for information relating to Admission Requirements and Procedures for this program.

Equipment

The student is responsible, at his or her expense, for providing all supplies and equipment for the student's use in the online courses in the program, including, without limitation, a computer (and the associated accessories and peripheral equipment, including without limitation, a monitor, keyboard and printer), software and Internet service.

Online Courses

All of the courses offered at the school in this program are distance education courses and are taught online over the Internet, rather than in residence at the school. Each course will be taught over a period of either (a) six weeks or (b) 12 weeks, as determined by the school from time to time in its discretion. Courses are delivered through an asynchronous learning network. There is a prescribed completion schedule for the activities in each course. Support materials for each course will be sent to the student. These materials may include a course syllabus, a textbook(s), a CD-ROM(s) and other printed documents required for the course. Students will be assigned to a class for each course. Students in each course will interact with their classmates and the instructor through discussion board and e-mail systems.

Online Student Preparation - Prior to starting any of the online courses in this program, the student is encouraged to complete the online course student preparation, which describes the protocols that the student must follow when taking an online course.

Computer, Software Requirements and Specifications and Internet Service


The student must have access to a computer (and the associated accessories and peripheral equipment), software and Internet service that satisfies the following specifications:

Minimum Requirements for Computer: Personal computer capable of running Windows XP or greater. 1GB of RAM (2GB recommended), 7GB of available hard-drive space (additional free space required during installation),1,024x768 monitor resolution with 16-bit video card, and DVD-RW drive.

Minimum Requirements for Software: Microsoft Office Professional 2003 (or higher), Internet Browser, and functional e-mail address with file attachment capabilities. The student will be required to obtain any software tools, plug-ins and/or applications identified in the course syllabus for any course in the program of study.

Minimum Requirements for Internet Service: Broadband connection such as cable or DSL.

The student is obligated for any expense associated with obtaining access to the above specified computer equipment, software and Internet service. No school-owned computer equipment, software or Internet service will be accessible to the student.

Class Size

Classes generally range in size from 15 to 25 students. Depending on the course subject matter, certain classes may contain a greater or lesser number of students.

Program Outline

This program of study offers five options of coursework for a student to pursue. All of the courses (as such courses may be revised or modified from time to time by the school in its discretion) in one of the following options must be successfully completed.

To view a list of the course descriptions, please click here.

Finance

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BF320 Monetary Policies and Financial Institutions+ 4
BF321 Investment and Portfolio Management+ 4
BF420 Financial Planning+ 4
BF421 Risk Management and Insurance+ 4
BF422 International Finance+ 4
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems+ 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU352 Principles of Management+ 4
BU362 Financial Capital and Markets+ 4
BU425 Global Issues in Business and Economics+ 4
BU454 Small Business and Franchise Management+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB139A Strategies for Learning in a Technical Environment+ 4
TB141 Introduction to Productivity Software+ 4
TB150 Computing and Productivity Software+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this course is a distance education course that is taught online over the Internet, rather than in residence at the school. Refer to the Online Course Information section of this catalog for additional information relating to these courses.

++In this program, the Unspecified General Education courses are distance education courses taught online over the Internet, rather than in residence at the school. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. For Minnesota students, the General Education courses must include at least two courses in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

To view a list of the course descriptions, please click here.

Human Resources

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BH354 Workforce Planning+ 4
BH355 Compensation and Benefits+ 4
BH356 Organizational Behavior+ 4
BH357 Employment Law+ 4
BH458 Training and Development+ 4
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems+ 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU352 Principles of Management+ 4
BU353 Human Resource Management+ 4
BU362 Financial Capital and Markets+ 4
BU454 Small Business and Franchise Management+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB139A Strategies for Learning in a Technical Environment+ 4
TB141 Introduction to Productivity Software+ 4
TB150 Computing and Productivity Software+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this course is a distance education course that is taught online over the Internet, rather than in residence at the school. Refer to the Online Course Information section of this catalog for additional information relating to these courses.

++In this program, the Unspecified General Education courses are distance education courses taught online over the Internet, rather than in residence at the school. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. For Minnesota students, the General Education courses must include at least two courses in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

To view a list of the course descriptions, please click here.

Marketing

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems+ 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU242 Consumer Behavior+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU343 Marketing Research+ 4
BU344 Marketing and the Internet+ 4
BU346 Principles of Retailing+ 4
BU347 Sales Management+ 4
BU348 Promotion and Advertising+ 4
BU349 Services Marketing+ 4
BU352 Principles of Management+ 4
BU362 Financial Capital and Markets+ 4
BU444 International Marketing+ 4
BU445 Integrated Marketing Communication+ 4
BU454 Small Business and Franchise Management+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB139A Strategies for Learning in a Technical Environment+ 4
TB141 Introduction to Productivity Software+ 4
TB150 Computing and Productivity Software+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this course is a distance education course that is taught online over the Internet, rather than in residence at the school. Refer to the Online Course Information section of this catalog for additional information relating to these courses.

++In this program, the Unspecified General Education courses are distance education courses taught online over the Internet, rather than in residence at the school. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. For Minnesota students, the General Education courses must include at least two courses in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

To view a list of the course descriptions, please click here.

Marketing Management

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses++ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems+ 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU242 Consumer Behavior+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU343 Marketing Research+ 4
BU344 Marketing and the Internet+ 4
BU352 Principles of Management+ 4
BU353 Human Resource Management+ 4
BU362 Financial Capital and Markets+ 4
BU425 Global Issues in Business and Economics+ 4
BU445 Integrated Marketing Communication+ 4
BU454 Small Business and Franchise Management+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB139A Strategies for Learning in a Technical Environment+ 4
TB141 Introduction to Productivity Software+ 4
TB150 Computing and Productivity Software+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this course is a distance education course that is taught online over the Internet, rather than in residence at the school. Refer to the Online Course Information section of this catalog for additional information relating to these courses.

++In this program, the Unspecified General Education courses are distance education courses taught online over the Internet, rather than in residence at the school. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. For Minnesota students, the General Education courses must include at least two courses in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

To view a list of the course descriptions, please click here.

Project Management

Course Number Course Credit Hours  
General Education Courses*
Unspecified General Education courses+ 48
GE273 Microeconomics+ 4
GE274 Macroeconomics+ 4
Subtotal 56
Core Courses
BU111 Accounting I+ 4
BU112 Accounting II+ 4
BU121 Introduction to Business In a Global Society+ 4
BU131 Business and Information Systems + 4
BU151 Principles of Supervision+ 4
BU213 Financial Accounting: Reporting and Analysis+ 4
BU214 Fundamentals of Tax Preparation+ 4
BU222 Business Law and Regulation+ 4
BU241 Principles of Marketing+ 4
BU242 Consumer Behavior+ 4
BU271 Principles of Professional Communication+ 4
BU272 Professional Presentation+ 4
BU315 Cost Accounting and Budgeting I+ 4
BU323 Money and Banking+ 4
BU352 Principles of Management+ 4
BU362 Financial Capital and Markets+ 4
BU425 Global Issues in Business and Economics+ 4
BU455 Business Policy and Strategy+ 4
BU459 Strategic Management Project+ 4
BU473 Management of Corporate and Virtual Teams+ 4
EC311 Introduction to Project Management+ 4
EC313 Project Management Systems+ 4
EC314 Project Cost and Budget Management+ 4
EC324 Managing and Maintaining a Network+ 4
EC411 Project Human Resource Management+ 4
EC413 Management of Global Projects+ 4
PM332 Project Management Techniques+ 4
Subtotal 108
Technical Basic Courses
TB139A Strategies for Learning in a Technical Environment+ 4
TB141 Introduction to Productivity Software+ 4
TB150 Computing and Productivity Software+ 4
TB332 Professional Procedures and Portfolio Development+ 4
Subtotal 16
Minimum required credit hours for the Baccalaureate Degree (Grand total) 180

+In this program, this course is a distance education course that is taught online over the Internet, rather than in residence at the school. Refer to the Online Course Information section of this catalog for additional information relating to these courses.

++In this program, the Unspecified General Education courses are distance education courses taught online over the Internet, rather than in residence at the school. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

*General Education courses include courses in the humanities, composition, mathematics, the sciences and the social sciences. The Unspecified General Education courses must include at least one course in each of the following categories: the humanities, composition, mathematics and the social sciences. For Minnesota students, the General Education courses must include at least two courses in each of the following categories: the humanities, composition, mathematics and the social sciences. Refer to the Course Descriptions section of the catalog for the general education category pertaining to each general education course.

NOTE: The course descriptions for the courses in this program are in the Course Descriptions section of this catalog. The school may, at any time in its discretion, vary the offering and/or sequence of courses in this program, revise the curriculum content of the program or any course in the program and change the number of credit hours in the program or in any program course.

 
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Meet a Graduate

Tiffany Edwards
Business Administration
Bachelor of Science

Graduated 2009
Fort Wayne, IN

Meet Tiffany


Program of Study Information Federal Disclosure




"The investment I made in my education was definitely worth it. I'm in a very successful position within my career, and I wouldn't be there without my education."
- Tiffany Edwards, 2009
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